Building a clean legacy.
We created CleanEnergy™ for people who want more from their energy — more focus, more performance, and more consistency without the crash.
SUSTAINED ENERGY
MENTAL FOCUS
CLEAN FORMULA
PERFORMANCE READY
CLEAN TASTE
About Us
In 2010, Fred couldn’t find a protein shake clean enough for his active family, so he set out to make one.
With a son who lived to ride waves as a dedicated surfer and lifeguard, another who conquered the world of jiu jitsu as a champion, and a daughter whose love for yoga was matched only by her sensitive stomach, Fred saw the need for something more than the protein shakes filled with substandard ingredients lining store shelves. He saw an opportunity to create a product that would not only nourish his children but also support their passions and needs.
Clean from the start.
Drawing from his family’s rich culinary heritage, he spent three years delving into research and ingredient sourcing. Each whey shake was meticulously crafted with a blend of fruits, nutrient-packed vegetables, and gut-friendly probiotics.
He was determined to redefine the standards of protein supplementation, drawing inspiration from his children’s pursuits and preferences. Guided by his culinary intuition, he experimented with different formulas, driven by a vision that transcended the ordinary.
Taste was paramount.
He tirelessly taste-tested countless concoctions, seeking that perfect balance of flavor and nutritional excellence. Through trial and error, he uncovered the perfect blend of flavors, approved by each member of his family.
Our Mission
To provide clean, sustained energy through thoughtfully crafted products made with real, functional ingredients — helping people perform at their best without crashes, jitters, or artificial compromises.
Our Vision
To redefine the future of energy by creating healthier alternatives that support performance, focus, and everyday wellness naturally.
Our Core Values
We believe what you put into your body matters. That’s why we prioritize organic, functional ingredients and avoid unnecessary artificial additives, fillers, and shortcuts.
